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January 4, 20267 min readReplay vs Figma

Replay vs Figma Plugins: AI-Powered Video Conversion vs Manual Design to React in 2026

R
Replay Team
Developer Advocates

TL;DR: Replay leverages AI to reconstruct working UI code directly from video, offering a faster, behavior-driven alternative to manual design-to-code workflows using Figma plugins.

Replay vs Figma Plugins: AI-Powered Video Conversion vs Manual Design to React in 2026#

The year is 2026. UI development is faster than ever, but the handoff between design and development remains a bottleneck. Figma, still a dominant design tool, offers a plethora of plugins for exporting designs to code. However, these plugins often fall short of capturing the intent behind the design, requiring developers to manually bridge the gap. Replay offers a fundamentally different approach: generating working UI directly from video recordings of user flows, powered by advanced AI.

The Problem: Design-to-Code Friction#

Figma plugins promise to streamline the design-to-code process, but in reality, they often create more work for developers. Here's why:

  • Pixel-Perfect Limitations: Most plugins focus on translating visual elements, not user interactions. The resulting code is often rigid and difficult to adapt to different screen sizes or user behaviors.
  • Lack of Context: Plugins don't understand why a designer made certain choices. This lack of context leads to generic code that requires significant refactoring.
  • Maintenance Overhead: As designs evolve, keeping the generated code in sync can be a nightmare. Manual adjustments are often necessary, negating the initial time savings.

Replay: Behavior-Driven Reconstruction from Video#

Replay addresses these limitations by analyzing video recordings of user flows. Instead of simply translating visual elements, Replay's AI engine, built on Gemini, understands user behavior and reconstructs the UI with working interactions. This "Behavior-Driven Reconstruction" approach offers several key advantages:

  • Captures User Intent: Replay analyzes user clicks, scrolls, and form inputs to understand the purpose of each UI element. This understanding allows Replay to generate code that is both functional and intuitive.
  • Dynamic and Adaptable: Replay generates code that is flexible and easy to customize. Developers can inject custom styles, integrate with existing APIs, and adapt the UI to different screen sizes and devices.
  • Eliminates Design Handoff: By generating code directly from video, Replay eliminates the need for detailed design specifications. Developers can simply record a user flow and let Replay handle the rest.

Replay in Action: A Real-World Example#

Imagine you need to recreate a user onboarding flow. Instead of designing the flow in Figma and using a plugin to generate code, you simply record yourself going through the flow. Replay analyzes the video and generates the following React code:

typescript
// Example React component generated by Replay import React, { useState } from 'react'; const OnboardingFlow = () => { const [step, setStep] = useState(1); const nextStep = () => { setStep(step + 1); }; switch (step) { case 1: return ( <div> <h1>Welcome!</h1> <p>Let's get you started.</p> <button onClick={nextStep}>Next</button> </div> ); case 2: return ( <div> <h2>Tell us about yourself</h2> <input type="text" placeholder="Your Name" /> <button onClick={nextStep}>Next</button> </div> ); default: return ( <div> <h2>You're all set!</h2> <p>Enjoy using our app.</p> </div> ); } }; export default OnboardingFlow;

This code is not just a static representation of the design. It's a fully functional React component with working state management and event handlers. Replay has understood the user's intent (to progress through the onboarding flow) and generated code that reflects that intent.

Replay vs Figma Plugins: A Detailed Comparison#

FeatureFigma PluginsReplay
Input SourceFigma DesignVideo Recording
Understanding of User Intent
Code QualityVariable, often requires manual adjustmentsHigh, optimized for readability and maintainability
SpeedCan be fast for simple designs, slow for complex interactionsConsistently fast, regardless of complexity
Integration with BackendRequires manual integrationSeamless integration with Supabase and other backend services
Learning CurveRelatively lowSlightly higher initially, but pays off in the long run
Multi-Page GenerationLimited
Style InjectionLimited
Product Flow Maps

Step-by-Step Guide: Reconstructing UI from Video with Replay#

Here's how you can use Replay to generate working UI from a video recording:

Step 1: Record Your User Flow#

Use any screen recording tool to capture the user flow you want to reconstruct. Make sure the video is clear and easy to follow.

Step 2: Upload to Replay#

Upload the video to Replay's web interface. Replay will automatically analyze the video and identify the key UI elements and interactions.

Step 3: Review and Refine#

Review the generated code and make any necessary adjustments. Replay provides a visual editor that allows you to easily modify the UI and interactions.

Step 4: Integrate with Your Project#

Copy the generated code into your React project. Replay also supports exporting the code as a component library, making it easy to reuse UI elements across multiple projects.

💡 Pro Tip: When recording your user flow, speak clearly and explain your actions. This will help Replay better understand your intent and generate more accurate code.

Beyond Basic Conversion: Advanced Replay Features#

Replay offers a range of advanced features that go beyond basic video-to-code conversion:

  • Supabase Integration: Replay can automatically generate Supabase queries based on user interactions, simplifying backend integration.
  • Style Injection: Replay allows you to inject custom styles into the generated code, ensuring that the UI matches your brand guidelines.
  • Product Flow Maps: Replay can generate visual diagrams of user flows, making it easier to understand and optimize the user experience.

📝 Note: Replay's AI engine is constantly learning and improving. As you use Replay more, it will become even better at understanding your intent and generating high-quality code.

The Future of UI Development#

Replay represents a paradigm shift in UI development. By leveraging AI to understand user behavior, Replay automates the tedious and error-prone process of design-to-code conversion. This frees up developers to focus on more creative and strategic tasks, such as building complex features and optimizing the user experience.

⚠️ Warning: While Replay significantly accelerates UI development, it's crucial to review and test the generated code thoroughly. AI can make mistakes, and human oversight is always necessary.

Benefits of Using Replay#

  • Faster Development Cycles: Generate working UI in seconds, eliminating the need for manual coding.
  • Improved Code Quality: Replay generates clean, maintainable code that is optimized for performance.
  • Reduced Design Handoff: Eliminate the need for detailed design specifications and endless revisions.
  • Enhanced Collaboration: Streamline communication between designers and developers.
  • Increased Productivity: Free up developers to focus on more strategic tasks.

Frequently Asked Questions#

Is Replay free to use?#

Replay offers a free tier with limited features. Paid plans are available for users who need access to advanced features and higher usage limits. Check the pricing page on the Replay website for current details.

How is Replay different from v0.dev?#

While both Replay and v0.dev use AI to generate code, they differ in their input source and approach. v0.dev primarily uses text prompts to generate UI components, while Replay analyzes video recordings of user flows. Replay focuses on understanding user behavior and generating code that reflects that behavior, while v0.dev focuses on generating visually appealing UI components based on textual descriptions.

What frameworks does Replay support?#

Currently, Replay primarily targets React, but support for Vue.js and Angular is planned for future releases.


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